How are LimeSpot analytics generated?

Please note that LimeSpot is committed to protecting the privacy and the security of the personal information provided to us via our Products.

How Tracking Works

Our trackers will track the users in 2 ways:

1. When the user is logged into their account on the online store. We will identify that user via their email address which also exists on their order record.

2. When the user is not logged into their account on the online store, e.g. a guest user, we identify that user by mapping the cart_token or checkout_token assigned to the user's shopping cart or checkout session, which also exists on the order.

How We Attribute the Sources Based on the User

The driven clicks are tracked by whether the online shopper clicked the product via standard navigation (ie. in one of your collection pages) or through one of LimeSpot's recommendations and personalized contents.

Additionally, for sales generated through LimeSpot recommendations and personalized content, we use a last-click attribution model to account for the LimeSpot driven sales. This means that if the user clicked on a product through the "Most Popular" box first, then "Recent Views" box, then again on the "New Arrivals" box, we attribute that click to the "New Arrivals" box.

Note 1: If the cart_token or checkout_token is not provided during the purchase session or if the email address is detected as a new email in our system after the purchase is made, the user’s pre-purchase activities will not be associated to their order and that order will be attributed to Unknown source and Unknown source page in the analytics even if they are LimeSpot driven.

Note 2: If an item is purchased out of order attribution window (current LimeSpot's default is 7 days), if we can find the the user’s pre-purchase activities, we attribute those purchased item sources to be "Standard Navigation" even if they are "LS driven" in nature. Please note that in this case, we still attribute purchased item sources to "Unknown" if we cannot find any pre-purchase activities.

How Revenue is Calculated

The revenue that LimeSpot is generating for you is calculated by taking into consideration all purchases that have been completed as a result of a customer clicking on a product in one of LimeSpot's components (e.g. Product Recommendations, Email Widgets, Content Personalization, etc.).

The revenue that we show is based on the product's Original Price or Compare at Price/Sale Price that is in your eCommerce admin product information. Also, we take into account the item level and shipping level refunds, discounts and taxes in each order. We don’t consider taxes or shipping costs in our revenue. These statistics show how LimeSpot is helping the sales of your online stores.