Approach pricing is only based on the number of emails you send each month (30 days). It is adaptive meaning that the more emails you send, the lower each email costs.
Approach bills are calculated based on the number of campaigns you've send within the past 30 days and the number of emails in each campaign. You will be given a price estimation at the time of scheduling each campaign and you never pay for any unsent email. You can use our calculator to see how much you will pay for a certain amount of emails each month (30 days).
In comparison with other email marketing platforms, Approach pricing is completely independent to the number of subscribers / recipients. You can import all your subscribers, create campaigns for different segments and never even think about removing and loosing the history.
Finally, if you sent more than 1,000,000 emails per month, please contact us by chatting with us or email us at [email protected]